full-time, Kuala Lumpur, Marketing, Marketing/Product
Performance Marketing Partnership Manager
Your mission
Are you passionate about performance marketing and building high-impact partnerships? We’re looking for a Partnership Manager with a focus on media buying traffic partners to take the lead in managing and growing our network of media buying partners - think Google, DSPs, native, social, and more.
If you're a strategic thinker with a performance-driven mindset and a passion for building strong partner relationships, we’d love to hear from you.
Your profile
Market and Campaign Performance Management
Oversee sales numbers and key performance indicators (KPIs) for assigned markets, including metrics such as CPA, eCPA, ARPU, conversion rate, and traffic quality.
Develop and execute market-specific strategies to drive user acquisition and sales growth.
Manage marketing budget allocation to align with sales targets and eCPA goals, while optimizing for healthy ARPU.
Analyze performance reports and data to assess campaign performance, identify growth opportunities and areas for improvement (e.g., traffic sources, landing page performance, conversion rates, user funnel).
Proactively identify performance gaps and growth opportunities, and implement optimization actions to improve cost efficiency, conversion rates, and traffic quality.
Collaborate closely with cross-functional teams, including Business Development, Creative, and Data teams, to ensure seamless execution of growth initiatives and alignment across departments.
Partnership & Media Buyer Management
Act as the primary contact for key media buying partners, building strong relationships to scale traffic and sales across multiple digital channels.
Identify, onboard, and manage high-potential traffic partners — including those running on Google, DSPs, native, ad networks, and social platforms.
Collaborate closely with partners to optimize campaigns, align on KPIs, share performance feedback, and unlock new opportunities for growth.
Stay informed on media buying trends, competitor strategies, and mobile content best practices to drive strategic decisions.
Oversee partner budgets, reporting and invoicing processes with transparency and efficiency.
Represent the company at industry events and conferences to strengthen existing relationships and explore new partnership opportunities.
What will make you successful
Several years of experience in performance or online marketing with a background in media buying - ideally within an advertiser, agency, or ad network environment.
Strong understanding of media buying channels, including Google Ads, DSPs, native, social, and ad networks.
Proven track record of managing and optimizing campaigns to meet KPIs such as CPA, eCPA, ARPU, and conversion rate.
Strong analytical skills with the ability to interpret data, spot trends, and translate insights into performance-driving actions.
Ability to thrive in a collaborative, cross-functional team environment, while also being self-motivated and comfortable working independently.
Experience in the mobile content industry, gaming, e-commerce, particularly with Google Ads, DSPs, or affiliate marketing, is a strong advantage.
Excellent communication and negotiation skills, with the ability to build and maintain long-term relationships with traffic partners.
Strong communicator in English.
Advanced proficiency in Excel, including pivot tables, formulas, and custom reports.
Ability to travel for business trips or conferences when necessary.
Why us?
- We offer a competitive salary in line with market conditions and your skills and experience
- We have an informal, fun and multicultural working environment
- Personal development, learning and growth are integrated in our culture, you have the freedom and the budget to travel, attend conferences, workshops and training
- You will have the opportunity to test your ideas with hundreds of thousands of users in real-time and learn from them
- We organize many company-sponsored activities, including an annual company retreat