Performance Marketing Manager

full-time, Amsterdam, Marketing, Marketing/Product

Your mission

We are looking for a Performance Marketing Manager to strengthen our team Amsterdam.
You will handle day-to-day operations such as Google Ads and Programmatic campaign management, leveraging data to drive revenue for the business, and collaborate with other departments to bring the best value.

  • Own the creation, implementation, and optimization of all display activity for your markets to drive revenue for the business.
  • Creating banners and publishing campaigns.
  • Managing Google Ads campaigns and making sure that our investments bring the expected revenue within the given time frame.
  • Leverage data and analytics tools to determine the effectiveness of campaigns and constantly optimize.
  • Observing user journey on the pages and working with design to optimize to the full extent.
  • Collaborate with other teams (Business Development, Design, Data & Tech) to bring campaigns to life.
  • Develop and execute country marketing strategies to grow/maintain revenue.
  • Explaining, sharing important actions taken on marketing side with the Country Focus team(s).
  • Working with other teams to get the most out of marketing campaigns
  • Identify and test new verticals and funnels.

Your profile

  • 2+ years of experience with Google Ads (Display) in different verticals.
  • Comfortable segmenting large data sets to optimize campaigns (Knowledge of simple data tools is a plus).
  • Experience in the mVAS industry or subscription modeled businesses is preferred.
  • Experience with other marketing channels (Meta, Tiktok, GMP) is a plus.

Why us?

  • We offer a competitive salary in line with market conditions and your skills and experience.
  • We have an informal, fun and multicultural working environment.
  • Personal development, learning and growth is integrated in our culture, you have the freedom and the budget to travel, attend conferences, workshops and training.
  • You will have the opportunity to test your ideas with hundreds of thousands of users in real-time and learn from them.
  • We organize many company-sponsored activities including an annual company retreat.