full-time, Amsterdam, Marketing, Marketing/Product
Performance Marketing Manager
Your mission
We are looking for a Performance Marketing Manager to strengthen our team Amsterdam.
You will handle day-to-day operations such as Google Ads and Programmatic campaign management, leveraging data to drive revenue for the business, and collaborate with other departments to bring the best value.
- Own the creation, implementation, and optimization of all display activity for your markets to drive revenue for the business.
- Creating banners and publishing campaigns.
- Managing Google Ads campaigns and making sure that our investments bring the expected revenue within the given time frame.
- Leverage data and analytics tools to determine the effectiveness of campaigns and constantly optimize.
- Observing user journey on the pages and working with design to optimize to the full extent.
- Collaborate with other teams (Business Development, Design, Data & Tech) to bring campaigns to life.
- Develop and execute country marketing strategies to grow/maintain revenue.
- Explaining, sharing important actions taken on marketing side with the Country Focus team(s).
- Working with other teams to get the most out of marketing campaigns
- Identify and test new verticals and funnels.
Your profile
- 2+ years of experience with Google Ads (Display) in different verticals.
- Comfortable segmenting large data sets to optimize campaigns (Knowledge of simple data tools is a plus).
- Experience in the mVAS industry or subscription modeled businesses is preferred.
- Experience with other marketing channels (Meta, Tiktok, GMP) is a plus.
Why us?
- We offer a competitive salary in line with market conditions and your skills and experience.
- We have an informal, fun and multicultural working environment.
- Personal development, learning and growth is integrated in our culture, you have the freedom and the budget to travel, attend conferences, workshops and training.
- You will have the opportunity to test your ideas with hundreds of thousands of users in real-time and learn from them.
- We organize many company-sponsored activities including an annual company retreat.
